Real Estate January 29, 2023

Why choose Coldwell Banker?

When you’re thinking about buying, selling or renting a property, it’s a question you may be considering: Why choose a particular company? It’s a question I asked myself recently, though for a different reason as I made the big turn from my previous career into real estate. But the top answers to that question are the same.

First, Coldwell Banker has a solid reputation — for good reason. Its agents here in Worcester and across the company really does believe in putting the client first. The results of that are clear locally as the company is No 1 in market share in Worcester County.

Second, the company backs that up with a full range of tools to help get the best results, whether you’re buying or selling. For instance, Coldwell Banker has teamed up with Home Advisor on a program called RealVitalize, which helps sellers make their properties shine by funding renovations up front — the client pays nothing up front to make repairs or renew things like paint or flooring. It’s a smart program; feel free to ask me about it. But there are also ways the company helps behind the scenes, with extensive continuing training to make sure your agent is knowledgeable in all aspects of the job.

There’s also a game plan that goes far beyond putting a for sale sign in your yard and hoping for an offer, whether it’s a full range of marketing options or programs like RealVitalize.

And behind it all, there’s a company culture to work hard, be smart and have fun. The Worcester office and its agents live up to that and are active in the community, backing local nonprofits. It’s a good crew all around, and I’m glad to be a part of it.

You will be, too, when you choose Coldwell Banker. Give me a call at 774-408-0191 or send me an email to find out more!